Originally from Australia I’m an entrepreneur who has always taken a simple and innovative approach to building brands and businesses.
My first business success came at the age of 22 with Fulltime Marketing which I created and sold just 9 months later. It wasn’t crazy money and I had spent it all a year later but it was were I started to understand exactly where my strengths and talents lay. I went on to build more and work in a few businesses in Professional Sports and telecomunications which into lead to my next success, blu Electronic Cigarettes, at the age of 38. I started blu with just a $50,000 investment and 3 years later sold it to Lorillard Tobacco for $135 million.
After selling blu I stayed on as the President and was part of a $28 billion merger and helped blu sell again to Imperial Tobacco. I remained involved with the brand and Imperial in an advisory role and leading a 'Think Tank' until 2018.
My next foray was born out of my interest in nutrition and Self-Care when I co-create the self-care portal Gr8ness.com which I later sold to a Perrigo.
Apart from collecting cars I discovered the love of passing on my experience to others so I decided to take my own advice and take a big spoonful of cement, harden up, and start my own advisory business doing what I enjoy and have a talent for.